Ideas - or, rather, monster ideas - have jolted business success for Stefan Mumaw, the former creative director and "purveyor of all that rocks" for Reign, a Kansas City-based advertising agency.
Mumaw, who recently joined Callahan Creek ad agency as creative director, arrives in Bismarck Tuesday, April 17, for a two-day residency at Bismarck State College as a guest of ArtsQuest 2012, BSC's month-long celebration of the arts.
He will present an evening and two daytime lectures on creativity based on three of his five books. His opening "Brainsqualling" workshop, based on "Caffeine for the Creative Team," is 3-5 p.m. April 17 in the Bismarck Public Schools Career Academy multipurpose room. Register at bismarckstate.edu/brainsqualling.
Mumaw shares the wisdom of his latest book, "Chasing the Monster Idea," in a free public presentation April 17 at 7:30 p.m. in BSC's Sidney J. Lee Auditorium. The book examines the characteristics of truly monstrous creative ideas and the difference between a good idea and a monster idea.
On Wednesday, April 18, Mumaw continues with "Habit: Caffeine for the Creative Mind" from 11:30 a.m. to 1 p.m. in the auditorium. Mumaw also penned "Redesigning Websites" and "Simple Websites." As a professional campaign marketer, Mumaw has spoken at numerous creative industry gatherings over the years, written articles for HOW magazine, Step-by-Step magazine, and Dynamic Graphics, and contributes to a number of creativity-focused blogs.
The BSC Office of Innovation sponsors Stefan Mumaw's appearance.
About Bismarck State College Bismarck State College, an innovative community college in Bismarck, N.D., offers high quality education, workforce training, and enrichment programs reaching local and global communities.